X-Dream media at IBC Amsterdam

Video made by: Marina Video created for: YourStoryz / IBC 2024

At IBC 2024, X-dream Media is showcasing the latest innovations in media and broadcasting technology at their booth in Hall 7, C25. Alongside their valued partners, X-dream Media is presenting updates to their groundbreaking platform, X-Dream Fabrik. This powerful tool is designed to enhance media workflows, particularly with the increasing importance of mobile content creation, user-generated media, and cloud-based infrastructures.

As industry trends shift towards more agile, remote, and mobile-driven workflows, X-dream Media is at the forefront, driving innovation that aligns with these changes. The team is looking forward to discussing ongoing projects, exploring future collaborations, and sharing their vision for the future of media production. Attendees are encouraged to stop by the booth for a chat or to simply enjoy a coffee while engaging in discussions about how X-dream Media’s solutions are shaping the future of broadcasting and media.

With mobile content creation becoming an essential part of modern media strategies, X-dream Media’s focus on scalable, efficient platforms like X-Dream Fabrik is setting a new standard for how content is produced, managed, and distributed in a rapidly evolving industry.

The Power of Mobile Microphones – Shure

Video made by: Chris Video created for: YourStoryz / IBC 2024

In today’s digital age, the way we create content has evolved dramatically. Meet Marvin, a dedicated professional from Germany who works for Shure, a renowned company at the forefront of audio technology. Let’s delve into the exciting world where conversations sparkle, and innovation thrives.

The Diverse World of Shure Microphones

Shure specializes in crafting exceptional microphones for various settings. From professional audio setups to corporate environments, conferencing solutions, and content creation, Shure offers a wide range of products tailored to different needs.

Embracing Innovation: The Move Mic

One of Shure’s groundbreaking products is the Move Mic, designed to elevate the mobile recording experience. As Marvin highlights, this microphone is a game-changer for those seeking seamless, high-quality audio on the go.

The Rise of Mobile Content Creation

With the advent of superior smartphone camera quality, more creators are turning to mobile phones for content creation. This trend is fueled by the convenience, speed, and portability that mobile setups offer, eliminating the need for bulky cameras.

Integrating Technology for Seamless Content Creation

As technology advances, the integration of apps, software, and live streaming capabilities directly from mobile devices is becoming increasingly prevalent. This shift not only democratizes content creation but also opens doors for creators to explore new horizons.

The Future of Content Creation

Marvin envisions a future where the focus on mobile phones, coupled with innovative software and microphones, will continue to grow. The allure of small, versatile setups and the ability to connect with audiences across diverse platforms signal a promising trajectory for content creators.

#shure #contentcreation #mobilemicrophones #innovation #digitalage #audioevolution #creativity

The Gimble every content creator needs

Video made by: Chris Video created for: YourStoryz / IBC 2024

Excited to share that at the Hohem booth in IBC, we’re exploring bigger gimbals for mirrorless cameras, microphones, and more! Our multi-phone gimbals were just the start. With features like AI tracking and different modes like POV and Vortex, the creative possibilities are endless. Can’t wait to showcase how it’s revolutionizing my content creation process!

#Hohem #IBC #ContentCreation #Gimbals #Innovation

Annie Glaudane at the Hohem Booth is their content creator. Annie: ‘We have a beautiful booth at IBC and I’m their content creator and an actress in their videos.’ The company is about mostly multi-phone gimbals, but also testing their ground in bigger gimbals for mirrorless cameras and microphones, etc.

Annie:’That’s usually what I do. It makes my work so much easier because I can make the gimbal just stand wherever and use it as a tripod. It also makes smoother movements with it and also we have an AI tracker so you can always move around and make sure that you’re in the shot no matter what. And it’s going to keep tracking you.’

With this device, you can move freely and ensure you’re always in the frame, even when using the back camera, which is known for its superior quality. There are numerous creative ways to make use of it, and the more you experiment, the more possibilities you’ll discover. It offers various modes, including the popular POV, commonly seen in music videos, and the well-loved (though often overused) Vortex mode that adds a dynamic twist to videos.

One of the standout features is the ability to use the ultra-wide angle effectively with this specific gimbal. By tapping it four times, you can adjust the positioning so it doesn’t interfere with your shot. Additionally, it serves as a power bank, allowing you to charge your phone while filming, making it ideal for on-the-go use. This versatility makes it perfect for a variety of activities, from shooting cooking videos at home and recording dance routines to capturing hiking adventures, thanks to its tracking capabilities.

MediaKind on Mobile content

Video made by: Chris Video created for: YourStoryz / IBC 2024

Exciting insights from Chris, Head of Marketing at MediaKind, a leading software development house building video software infrastructure for global operators and iconic sports brands. At IBC, we are focused on connecting with existing and new customers, showcasing our innovative solutions. Diversifying our customer base and embracing content creation to engage with audiences is key for our growth. #MediaKind #VideoSoftware #Innovation

‘So if you look at a lot of our customers, a lot of our customers are D2C streamers, right? So they engage with fans, they engage with their audience primarily through applications. So for us that content creation piece is actually something really interesting. We ourselves don’t facilitate that, but we work with companies who would do that as part of an application, and I think it’s really powerful. If we look at that whole, if you like, crowdsourcing of content and create a market, making our applications and our broadcast-grade solutions better adopted by that audience really helps with our scale. And I think it’s cool getting everyone’s opinions, crowdsourcing that information and what people think about an event can be really powerful for a lot of our customers.’

Robotics and mobile video

Video made by: Eke Visser Video created for: YourStoryz / IBC 2024

Exciting things happening at Dell Technologies booth! As Director of Sales and Marketing at Sisu Cinema Robotics, I’m showcasing how technology boosts filmmaking workflows. Let’s explore a future with robotics in content creation. AI’s potential sparks a discussion too! 🎥🤖 #Filmmaking #Technology #Innovation

‘And I think that, in my opinion, robotics is actually going to be a part of that in the future, where content creators will be able to use robots, something maybe smaller than this, that can hold a phone, that will allow them to create even more dynamic content than just a static, locked-off phone can get. 3, 2, 1, action! More! Bigger! Bigger! There you go. AI, now that’s a great question. Infusing AI into mobile content creation is, it’s a slippery slope. I think that there needs to be regulation around that, but I think that using AI in the right way can really enhance what people are able to do, both in the commercial space but also in the content creation space, as long as it’s done responsibly.’

Adam Leah, Creative Director of Next Edition, shares how they provide a consolidated solution for broadcast production, from script writing to social media publishing. Revolutionizing newsrooms with mobile journalism, capturing authentic content and changing the way stories are told. A must-watch interview!

#BroadcastProduction #MobileJournalism #NewsroomInnovation

Better content by filming with mobile phones

Video made by: Eke Visser Video created for: YourStoryz / IBC 2024

When asked about mobile journalism, Adam is very clear on the benefits.
‘So it’s a brilliant way of sending people out into the field and getting content from where you wouldn’t normally get it. Also, people are much nicer with mobile phones because if you go in with a big camera setup and a big boom, people get a bit afraid of it. But if you point a phone at them, then they’re much more relaxed. So you actually get better footage and better content as well.’

Fortra, we’re your cyber security ally

Video made by: Eke Visser Video created for: YourStoryz / IBC 2024

Phillip Krueger from Fortra is attending the event to showcase File Catalyst, a product developed in collaboration with X-dream Distribution. File Catalyst specializes in file acceleration, particularly designed for the media industry. Fortra, known as “your cybersecurity ally,” is one of the largest cybersecurity companies, yet not widely recognized by name. With over 40 years of experience and a portfolio of more than 40 brands, Fortra is a major player in the industry.

As a Partner Manager at Fortra, Phillip works closely with partners like X-Dream to develop strategies and foster collaborations. At the event, his goal is to connect with more resellers, promote Fortra’s products, and explore new partnership opportunities. Phillip, alongside his colleague Neil, is also looking forward to presenting the File Catalyst solution to potential prospects, generating leads, and driving new sales opportunities.
#IBC Show 2024

IBC 2024 – John Wittmaekers

Video made by: Chris Video created for: YourStoryz / IBC 2024

John from Your Stories is currently at IBC Amsterdam 2024, showcasing the latest versions of the Your Stories platform. This year’s focus for Your Stories is all about simplifying the storytelling process. The platform allows users to effortlessly create and share their stories straight from their smartphones to their audience, whether through a Statamic or WordPress website. With just one click on “Publish,” the content is seamlessly uploaded, ensuring the message reaches the intended audience instantly.

Your Stories aims to make storytelling easy and accessible, and attendees are being invited to try the platform for free. Visitors to booth C25, located at the Xtreme booth in Hall 7, can explore the platform firsthand. Additionally, there’s an opportunity to receive a free book filled with useful tips for crafting even better stories.